With the global trends on interaction with information and data, it is imperative that news needs to be as short and precise as possible.
The consumer lives in a distracted world with several things; brands, responsibilities, thoughts, family, work and so on, begging for attention. He therefore has less time to spend harnessing information and has a ridiculously limited attention span.
As a result, he becomes less attentive to long content that is not punchy and as such is found to be more entertained by content that is true, humorous sometimes, genuine but that’s delivered in the shortest form possible.
www.summary.ngrides on this trend with just 400 characters to capture full stories which makes it possible to grasp any news content in just 10 seconds or less. Yes you heard us right…10 seconds!
So whether you’ve got to work, study, do laundry, pick up the kids, do some shopping etc; You can still stay afloat and also stay in touch with the latest news flying around. You too can be trending while doing your thing. You can navigate through your favourite categories like Sports, Fashion, Politics, Technology, Videos etc
The consumer lives in a distracted world with several things; brands, responsibilities, thoughts, family, work and so on, begging for attention. He therefore has less time to spend harnessing information and has a ridiculously limited attention span.
As a result, he becomes less attentive to long content that is not punchy and as such is found to be more entertained by content that is true, humorous sometimes, genuine but that’s delivered in the shortest form possible.
www.summary.ngrides on this trend with just 400 characters to capture full stories which makes it possible to grasp any news content in just 10 seconds or less. Yes you heard us right…10 seconds!
So whether you’ve got to work, study, do laundry, pick up the kids, do some shopping etc; You can still stay afloat and also stay in touch with the latest news flying around. You too can be trending while doing your thing. You can navigate through your favourite categories like Sports, Fashion, Politics, Technology, Videos etc
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